Creative Technology + Innovation Consultant
Woolite No Clothes Left Behind

No Clothes Left Behind | Woolite | Reckitt Benckiser

The No Clothes Left Behind app for Woolite was an amazing campaign that enticed consumers to call out their friends that abused their clothes leaving them dingy and colorless. This Facebook app was built in PHP with my custom framework and delivered all data simultaneously to a custom in-house built SalesForce API for consumer data evaluation.

This was the testbed application for the new SalesForce integration since it delivered 2 custom Emails and updated multiple consumers when the second participant completed their end of the application.